Social Media booms in pandemic, now Ganesh- Nisha Re-launch You Tube Channel !

By Rinku Gupta

The lockdown has given rise to several innovative uses of technology and the multiple platforms of social media, have  brought Kollywood celebs closer to fans. Be it on Twitter Spaces, Instagram Stories or YouTube, the opps to interact with followers are many. 




To name a few,  Hansika was among the early birds, with her vlogs of travel, fashion, friends, weddings and home videos, giving a peek into her life, on You Tube. 

 Kollywood couple Shanthnu and Kiki's super hit You Tube channel is going great guns with their fun peek into their personal lives with lively memes and mind voice edits being a highlight, perking up the proceedings, showcasing the duo's ability to laugh at themselves. The most recent video of Kiki's household chores during quarantine and lockdown has been an instant hit. The duo's candour, humor and emotional quotient has a special connect with their viewers.

Poorna, recently started Myself Chinnatty giving a peek into her life, skin care tips and even a  home tour.



Actor Nakkhul and wife Sruti with baby Akira are a hit with their parenting, fitness and cooking tips and interviews with experts  on Instagram. Actor couple Shivakumar and Suja Varunee have their own hit YoubTube channel, called Sushi's Fun, dishing out a fun peek into their lives both  as actors and proud parents. 



 Samantha, Raai Laxmi and Gitanjali Selvaraghavan are others who regularly give fans a peeks into the lives, with topics like fashion, fitness or  health on Insta Stories.

Looks like social media has brought celebs and their followers closer during the lockdown.  While fans enjoy the peek into celeb lives, what motivated celebs to post during the lockdown?  

Gitanjali Selvaraghavan shares that her posts  actually helped her during the pandemic, "Interacting on social media makes me (personally) feel less alone and removed from the rest of the world. Through the lockdown last year and for most part of this year I’ve stayed indoors and been so careful and conscious about not stepping out or meeting anyone (even family) because of my pregnancy and then Rishi. Instagram made me feel like I was still in touch not just with my friends but making new friends too


She sums up with an interesting insight, " I’ve been able to travel to various cities, celebrate special occasions and just have a great time chatting and catching up with people while just lounging in my room."



 Actor Silambarasan recently participated in a Twitter Spaces event. Keerthy Suresh, Malavika Mohanan and Anirudh were on Twitter Spaces too recently. Kaali Venkat and a host of others are regularly heard on Twitter Spaces with nuggets of film industry info. The list goes on...

All these platforms give  a peek into another side of the celebs' off screen personality, warmly welcomed by fans.


Now the latest celebs  to re- join the  You Tube space are Ganesh Venkatram and wife Nisha.
The duo will be re- launching their own You Tube channel from tomorrow ( Friday) morning!

The duo along with baby Samaira already share their travel and parenting stories on social media.  Now this is channel is bound to bring out more interesting facets of the couple.

Ganesh has posted, "Hello Makkale! We are super excited to share our love, life & laughter - through the brand new version of our YouTube channel "Ganesh & Nisha" !  
... A few pages from our life ♥️♥️

Subscribe NOW  👉 https://bit.ly/GaneshNisha

We'll meet you soon with lots & lots of exciting & interesting content. "



Looking forward to this one too!

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