Grand pre release event held for GV Prakash's Happy Raj !
GV Prakash Kumar’s Happy Raj has already struck a chord with audiences, building strong anticipation through its songs and promotional content. In particular, the track “Aadine Iruppen” has turned into a viral sensation, trending across social media platforms with reels and shorts, amplifying the film’s reach and recall value. Not to miss the ‘Vibe Check’ promo introducing audiences to the premise featuring GV Prakash Kumar, Sri Gouri Priya, Abbas, George Maryan and others from the cast. With the film’s pre-release business already touching the profitable zone, the makers happily hosted the pre-release event that witnessed the presence of not just the film’s cast and crew, but many eminent personalities from the Producer Council and film industry President Tamil Kumaran, Vice president Kamala Kannan, Secretary Kathiresan , Actor Vijay Sethupathi and Kavin.
Here are the excerpts from the event:
Producer Jaivarda of Beyond Pictures said, “My sincere thanks to my friend and co-producer Jaikanth Suresh for his constant support. I extend my gratitude to our distributors across India for their encouragement in bringing this film to audiences. I thank director Maria for delivering a wonderful film. Having watched it over the past few days, I strongly believe George Maryan’s performance will remain etched in everyone’s hearts.Despite his demanding commitments in acting and music, GV Prakash Kumar has shown immense dedication to this project and continues to stay closely involved, even enquiring about post-production progress. I thank Sri Gouri Priya for her impressive performance. My appreciation goes out to the entire cast and crew: their contribution has been invaluable.
I am grateful to my family for their immense support. Happy Raj is a wholesome family entertainer that will resonate with all sections of the audience. The film is set to release on March 27, and I hope it is received with great love.
Beyond Pictures was founded with the vision of supporting fresh talent, and we will continue to uphold that commitment. Thank you all.”
Co-Producer Jaikanth Suresh of Beyond Pictures said, “My sincere thanks to producer Jaivarda for his support. When he chose to back this project, many advised otherwise, but his clarity and conviction carried us through. Gouri is known for being selective, and even after Lover, she never rushed into projects. She has delivered a remarkable performance. Abbas sir and George Maryan sir have beautifully portrayed the fathers in this film. GV Prakash Kumar’s confidence in us has been one of the strongest pillars of this project. I thank the press and media for their continued support and request the same for the film’s release.”
GKM Tamil Kumaran of Lyca Productions and President of the Tamil Film Producers Council said, “Happy Raj reflects the same youthful energy as its producers. The film carries a refreshing vibe and is poised to succeed. Today, there is no distinction between big and small films; audiences celebrate good cinema. I extend my best wishes to the entire team and look forward to attending the success meet.”
Gaana Vinoth said, “My heartfelt thanks to GV Prakash anna for consistently supporting me with opportunities. Right after my exit from Bigg Boss, I was given the chance to work on Happy Raj. ‘Aadine Iruppen’ was crafted based on the lip-sync of visuals, blending Tamil and Hindi in a colloquial style, reflecting the characters. Justin sir trusted me with a melodious number, and I am grateful to the entire team for this opportunity.”
Music Director Justin Prabhakaran said, “GV Prakash Kumar is a naturally positive person, and that energy reflects in his passion for cinema. Having worked with him before, I have always admired his commitment. The producers have been extremely supportive. The background score work is currently underway, and Happy Raj will be a vibrant and engaging experience. My thanks to director Maria and the entire team.”
Lyricist Karthik Netha said, “GV Prakash Kumar and Justin Prabhakaran share a rare quality; they are both deeply kind-hearted, and that reflects in their music. I thank director Maria for this opportunity. He has a unique creative spirit, and I wish him many more films ahead. George Maryan sir reminded me of my father, and I wrote my lyrics with that emotion. The depth of the song will be felt after the film’s release.”
Choreographer Mani Chandra said, “Happy Raj is a special film for me as it allowed me to work across different musical styles. I thank director Maria for the opportunity. George Maryan sir’s hook step in ‘Thuru Thuru’ is delightful. Gouri has done an excellent job in dance. I am confident this film will be a major success for GV Prakash Kumar.”
Comedian Adhirchi Arun said, “Working on Happy Raj has been a wonderful experience. The producers were deeply passionate about the film. GV Prakash Kumar sir extended immense support. It is a joy to witness Abbas sir’s comeback. I thank director Maria for including me in this journey. The film will be a complete entertainer when it releases on March 27.”
Actor Vijay Sethupathi said, “Cinema is a beautiful industry, and I say this from experience. It is encouraging to see young producers like Beyond Pictures entering the field. GV Prakash has a unique ability to convincingly portray youthful characters across generations. Despite being a composer himself, his willingness to collaborate with another music director speaks volumes about his generosity. Justin Prabhakaran is a close friend, and I am glad to see him thrive. I wish the entire team of Happy Raj great success.”
Actor Kavin said, “Every film event carries a certain energy, and Happy Raj has an organic, vibrant vibe. Even without knowing much about the film, I sense a Love Today-like connect. Casting is crucial, and this film boasts a strong ensemble. I would love to see GV Prakash Kumar take up more films like this. Gouri is a talented performer, and I look forward to her performance. I am confident the same energy will translate to the theatres.”
Actress Prarthana Nathan said, “It was a pleasure working with GV Prakash Kumar sir. I thank director Maria for this opportunity. Even during challenging moments with my health, he ensured a comfortable working environment. The film has several moments that will make audiences laugh wholeheartedly. With Gouri’s charm and well-written characters, this will be a delightful watch for families.”
Actress Sri Gouri Priya said, “Director Maria has crafted a thoroughly entertaining film with a perfect blend of humour, romance, and emotion. Initially, GV Prakash sir and I were reserved, but we soon developed a great rapport. Working with him has been a joy. George Maryan sir and Abbas sir will impress audiences with their performances. It is truly special for me to play Abbas sir’s daughter. I eagerly await the film’s release on March 27.”
Actor George Maryan said, “GV Prakash has delivered an energetic performance. Gouri and the entire cast have given their best. The producers have been incredibly supportive. Happy Raj will be a wholesome entertainer for audiences.”
Director Maria Raja Elanchezhian said, “I am deeply grateful to my mentor Pradeep Ranganathan. The five years I spent working with him have shaped me significantly. Despite my hesitation, he graciously appeared in the film’s promo. GV Prakash Kumar immediately connected with the script and brought immense energy to the project. I wanted to make full use of this opportunity by carefully shaping his character and look. I thank my producers Jaivarda and Jaikanth for their trust. Sri Gouri Priya has delivered a remarkable performance. Collaborating with such accomplished technicians, especially Justin Prabhakaran, has been a privilege. I believe Happy Raj will entertain audiences thoroughly.”
Actor GV Prakash Kumar said, “Trisha Illana Nayanthara had a certain energy, though it catered to a specific audience. With Happy Raj, we have retained that energy while making it accessible to a universal audience. Initially, I was cautious about working with first-time producers, but Beyond Pictures proved their commitment by completing the film ahead of schedule. The film has already secured its theatrical, OTT, and satellite deals, placing it in a profitable zone even before release. This film is a tribute to fathers, and both George Maryan sir and Abbas sir have delivered outstanding performances. Abbas sir’s return is truly special. Gouri is a natural performer with strong screen presence. Justin Prabhakaran has created beautiful music, including ‘Aadine Iruppen’. I thank the entire team and everyone who supported us.”
Happy Raj, produced by Jaivarda under the banner Beyond Pictures, with Jaikanth Suresh as co-producer, marks the directorial debut of Maria Raja Elanchezhian, a former associate of Pradeep Ranganathan. The film features GV Prakash Kumar in the lead, alongside Abbas, Sri Gouri Priya, George Maryan, Geetha Kailasam, Adhirchi Arun, Madurai Muthu, Devi Mahesh and others. With music by Justin Prabhakaran, cinematography by Madhan Christopher, and editing by Selva R.K., the film is slated for theatrical release on March 27.
The event also witnessed the newly appointed members of the Tamil Film Producers Council honouring the producers of Beyond Pictures, marking a celebratory occasion ahead of the film’s release.
